What Communications Specialists Do A communications specialist works with employers in the creation and implementation of information to be shared with the company’s internal and external populace. They may also perform other public relations duties like generating press releases, responding to inquiries, and managing media contact lists. They organize and develop programs that establish links between companies and the public. Your cover letter should highlight your experience in handling connectivity through email, direct mail, newsletters, brochures, publications, and other applicable media. Qualifications Considering the extent of responsibility and its specificity, entry level communications specialists should have a bachelor’s in a related field, like business, public relations, or communications. They should have extensive study in graphic communications, event planning, writing in various forms (news, blogs, press releases, etc.), advertising, marketing, and campaigning. The communications specialist cover letter should briefly highlight relevant study and how it relates to the desired position without reiterating what’s already in the resume. But it should be clear to hiring managers that your skills are up to par and would benefit the company. Not surprisingly, a communications specialist should have good people skills. They will also need to develop, identify and implement strategies for media contacts and customers, coordinate logistics and scheduling, prepare agents, conduct research, and know how to design effective marketing campaigns. In fact, a communications specialist will need to be prepared to deal with any matter that connects the company to the general public, its customers, and its clients. Salary The median salary range for a communications specialist is 42,000 dollars. This number can rise or fall based on criteria like location, employer, size of department, experience, and education. Sample Communications Specialist Cover Letter The last thing a communications specialist cover letter should do is not effectively get the message to hiring managers. Use the sample below to craft a cover letter that demonstrates that communications is your strongest suit.